Your Story,
Our Center

Rebranding/Identity

While working for the Danforth University Center & Event Management office, one of my major projects was aiding in the development and execution of the Harvey Media Center (HMC) rebrand. The HMC underwent a large restructuring and required an updated identity to reflect that expansion. Included in the scope was a full suite of PR materials with a unified look and vocabulary. These materials ranged from web and print, to environmental design.